Warning Issued to Area Businesses Regarding Possible Advertising Scam

Premier Publishing, Inc. is accused of selling false advertisements to businesses, claiming they will be distributed to Biltmore Country Club members, Club Manager Bill Dewey said.


A warning has been issued to businesses in the Barrington and Lake Zurich area regarding a Florida-based publishing company that is allegedly selling false advertisements to area businesses, the Barrington Area Chamber of Commerce said.

Biltmore Country Club Manager Bill Dewey said Premier Publishing, Inc. based in Boca Raton Fla., is selling print advertisements to businesses, claiming they will be distributed to Biltmore's members.

“We do not do that for anybody,” Dewey said. “We don’t forward anything on regarding our membership.”

According to Better Business Bureau’s website, Premier Publishing, Inc. has been a BBB accredited business since May 27, 2011 and has a B+ rating. The company has had 13 complaints published against them, 10 have been resolved.

Dewey said several people have contacted him over the last few months regarding the issue.

“I just had a husband of a gal come into the club and said she paid the money but was suspect. I explained that I’m truly sorry, but I’m not associated with this company at all,” he said.

Dewey said he has tried calling the company to speak to them directly with no success. Barrington Patch was able to reach Premier Publishing Account Manager Brant Gaston, who refutes these claims.

Gaston said he’s selling advertisements to appear in a free magazine called Golfer’s Digest, which he says is distributed in Biltmore’s pro shop and several other clubs nearby.

“We’re not trying to steal anything...We have a strict sales pitch we by go. We don’t say we’re with the clubs,” Gaston said.

Dewey said there is no such publication available in Biltmore’s pro shop. 

"Don't do any business with these people," he said. 

Tom Abbatemarco December 14, 2012 at 02:25 PM
I received a call from these people. They are extremely persistent and rude. I was suspicious when they would not send me a copy of the publication via mail nor PDF copy of previous Barrington editions.
Stacy Golden December 14, 2012 at 03:59 PM
A big thank you to Patch for running this article. This company initially contacted me last spring and continue to do so now. They use high-pressure sales tactics with a pitch that is too good to be true. At one point I agreed to advertise with them and they immediately asked for my credit card number. I asked for a contract first and they basically threw a fit saying no one has ever asked for one before and that I may lose my advertising spot if I didn't secure it with a credit card. The "contract" they emailed me several HOURS later was a link to a website showing samples of their publication. I contacted some of the businesses in it and never received a response, making me believe that they are all fabricated. I also contacted the Biltmore who confirmed my suspicions that they are a scam - I thank you over and over for your quick response to my call. To Mr. Gaston, I disagree with everything you said. Nearly every salesman that has ever called said they are "working with XXXX Country Club..." or "I am over here at XXXX Country Club..." contrary to what you stated in the article. This "strict sales pitch" you say your sales team uses clearly isn't being followed.


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